XMPie to Feature Solutions for Individualized Communications Management at drupaMarch 21, 2012
“Even with the explosion of information and new communication channels in today’s fast-paced, digital environment, it is still possible and practical to reach each of your customers, and forge and develop lasting, personal business relationships with them, through relevant, multichannel communications,” says Judy Berlin, worldwide marketing manager, XMPie. “Our stand at drupa will represent this vision, and we’re excited to show visitors how they can overcome today’s marketing challenges with our solutions.”
XMPie experts will give live demonstrations throughout the stand on XMPie software ranging from the uDirect Print line of products for desktop variable data printing, to the PersonalEffect family of server-based solutions for personalized print, digital media, and integrated cross-media communications. Innovative XMPie customers and partners will also be on-site to share their experiences and best practices.
Other new developments to be on display:
- uStore 6.0 for Web-to-print and marketing portals, now with new capabilities for handling documents submitted by portal visitors, much better branding control, reporting and more;
- XMPie’s revolutionary new ICM solution for planning, building, reviewing and measuring multichannel marketing campaigns; and
- uDirect Video for video personalization based on Adobe After Effects.
Part of the XMPie area is dedicated for the XMPie 1:1 Cinema Theatre, where visitors will see a captivating, dynamic video presentation highlighting each of these key innovations, and preparing them for the main exhibit. There they will learn first-hand how XMPie solutions can help them reach new levels of integration, collaboration, cost-effectiveness, and engaging business relationships.
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