#Ipex: Xerox Says Production Ink-jet System to be Among Announcements
February 8, 2010• Mediaware Digital (Ireland) — One of the first customers to install Xerox's Automated Packaging Solution powered by Stora Enso Gallop(tm), Mediaware is helping Microsoft Corporation bring Windows 7 to market faster.
"Given the worldwide distribution in multiple languages required for this project, we needed a solution that could produce different sized batches of the packaging with specialized information for different regions," said Ronan Phipps, director, business and strategy, Mediaware Digital. "We found this, and more, in the Xerox solution."
Xerox at IPEX 2010
In its Real Business Live! Theater, presentations will cover topics such as profit generating print jobs, increasing automation and 1:1 marketing. These business relevant discussions will combine industry expertise and application demonstrations.
The XMPie Innovation Showcase, which debuted to audience acclaim at Print 09, has been enhanced for IPEX. Attendees will have the opportunity to personally interact with an XMPie-driven cross-media campaign — complete with a customized postcard, e-mail message, Response
Xerox will also sponsor its Best-of-the-Best contest at IPEX, open to members of its Graphic Arts Premier Partners Program. Contestants that demonstrate the best digital print applications — with exceptional image quality and tangible business results - will receive awards during the show.
Xerox's booth at IPEX 2010 will be located in hall 7, stand 7-CD450, May 18-25 in Birmingham, U.K.
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