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X-Rite and Pantone Demonstrate How to Imagine, Define, Apply and Create Color

August 3, 2011

Additionally, attendees will view a variety of essential PANTONE® Color tools, including Capsure™ designed to let graphic professionals capture color inspiration from any surface, material or fabric and match it quickly and accurately to a PANTONE Color.

Show attendees will also see Pantone's two new mobile applications myPANTONE™ for Android™ and myPANTONE 2.0 for the iPhone™, iPod™ and iPad™ designed to capture, create and share PANTONE® Color Palettes on popular mobile devices – giving graphic, digital, multimedia, fashion, interior and industrial designers access to more than 13,000 PANTONE Colors wherever they go, whenever they find inspiration.

X-Rite will also demonstrate version 6 of its InkFormulation and ColorQuality software packages. Developed for ink manufacturers and printers who formulate their own ink, X-Rite’s InkFormulation provides a fast, accurate and consistent ink formulation, formula creation, storage, approval and retrieval solution for offset, flexographic, gravure and screen-printing inks. InkFormulation 6 and ColorQuality 6 give ink suppliers and printers more flexibility over recipes and assortments, improve basic materials handling, automatically determines the right ink film thickness and helps to eliminate hazardous waste.

About X-Rite
(NASDAQ: XRIT) X-Rite is the global leader in color science and technology. The company, which now includes design industry color leader Pantone, Inc., develops, manufactures, markets and supports innovative color solutions through measurement systems, software, color standards and services. X-Rite’s expertise in inspiring, selecting, measuring, formulating, communicating and matching color helps users get color right the first time and every time, which translates to better quality and reduced costs. X-Rite serves a range of industries, including printing, packaging, photography, graphic design, video, automotive, paints, plastics, textiles, dental and medical. For further information, please visit or



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