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WILLIAMS PRINTING — WORLD’S LARGEST SMALL PRINTER

March 2006 BY CHRIS BAUER
MANAGING EDITOR
It’s a rarity to hear about a new printing facility being built from the ground up in today’s graphic arts world. But that is just what Williams Printing, an RR Donnelley company, celebrated when it opened a new 130,000-square-foot facility located near Atlanta’s Hartsfield-Jackson Airport in 2005. But, then again, Williams Printing does not consider itself your Average Joe Printer.

During the past 80 years, Williams Printing has built a reputation for outstanding quality, service and innovation. And although RR Donnelley is now the world’s largest provider of print and print-related services—and Williams is among the largest commercial printers in the Atlanta area—both pursue a business philosophy built around understanding customers’ needs and crafting solutions that achieve those requirements.

For example, Williams offers up to eight-color sheetfed printing with coating and six-color, full-web printing under one roof, along with binding, finishing and fulfillment services. It is able to deliver end-to-end service that reduces cycle times, lowers the number of hand-offs required to finish a project, and assures color and quality consistency.

“I sometimes tell customers that we represent the world’s largest small printer,” says John Pope, president of Williams Printing. “We offer the unparalleled resources of a global leader but, at the same time, operate with the same concern for customer intimacy and attention to detail as a small business.”

Part of the Network

As an RR Donnelley company, Williams Printing enjoys a number of advantages. It can coordinate customer programs with other RR Donnelley facilities to take advantage of the company’s extensive geographic, premedia, production and logistics capabilities.

Many of Williams’ customers have needs that reach well beyond the Atlanta metro area. Drawing on RR Donnelley’s global resources, Williams is able to offer integrated programs that provide local project management and customer service, with printing that’s done in Atlanta, across the country and around the world. One global clothing manufacturer, for example, turned to Williams Printing with requirements for printing to be provided in the Southeast, in Mexico and in Asia. Working within the RR Donnelley network, Williams Printing was able to design a program that addressed all of the client’s requirements—and now works with sister facilities overseas to deliver responsive manufacturing that is consistent with the customer’s brand and corporate identity standards.

Williams Printing is one of 20 commercial printers that RR Donnelley operates across North America. The facilities are networked and calibrated to work in partnership. For example, IPD Printing, an RR Donnelley company that is also in the Atlanta metro area, has long worked in close cooperation with Williams Printing.
 

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