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Why Does a Salesperson Get Turned Down? Sharpen Your Pencil: Weekly Sales FAQ Videos

By Ryan Sauers

April 9, 2014
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In this week’s video, Ryan Sauers, president of Sauers Consulting Strategies, explains why getting to the “root reason” of a buyer is essential. Without understanding the deep reasoning the other person has we are selling in a surface-level manner. Oftentimes a salesperson settles for such surface-level answers from buyers but are shortchanging themselves.

This video provides a new way for a salesperson to reflect on their question-asking skills, and introduces the '5 Why’s Communication Model.' Selling in a deep manner will give today’s salesperson a huge edge.

Click on the video below to find out how you can learn to understand a buyer’s core/root reasoning:

Sauers Consulting Strategies • • (678) 825-2049



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