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Ultimate Dinosaurs Exhibition at Royal Ontario Museum Brought to Life by HP Printer

July 19, 2012
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Beyond Digital Imaging considered several key factors to determine the best approach for creating the exhibit graphics:
  • Limited timeline to print and install the graphics
  • Huge file sizes (up to 10 gigabytes for a wall 16 feet high by 130 feet long)
  • Strong emphasis on using a wide color spectrum
  • Preference for an environmentally sustainable print medium

“Choosing the right materials is essential for any job we consider,” said Larry Chan, owner, Beyond Digital Imaging. “When considering the needs of this busy and high-impact exhibit, we knew HP’s latex print technology was the best choice for three main reasons: quality, durability and environmental sustainability. We’d like to see latex specified in request for proposals; it’s the future of interior commercial design.”

HP Latex Inks are water-based, do not require special handling and are designed to reduce the impact of printing on the environment. They are ideal for wide and super-wide applications such as signage used in event spaces, and indoor and outdoor applications.

About The Royal Ontario Museum
The Royal Ontario Museum (ROM) is an agency of the Government of Ontario. Opened in 1914, the ROM is Canada's preeminent museum of natural history and world cultures with six million objects in its collections and galleries showcasing art, archaeology and natural science.  Ultimate Dinosaurs: Giants from Gondwana is a world premiere - the largest exhibition of southern dinosaurs ever mounted in North America and the largest dinosaur exhibition in the ROM's history. It features dinosaurs virtually unknown to North Americans, most unearthed in the last 20 years and never been displayed before in Canada. It also featured more multi-media than any exhibition in the ROM's history, including Augmented Reality and reactive walls that use body-scanning technology.

About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems.

Source: HP.


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