According to Ben Cooper, Executive Director of The Print Council, “It takes all of our members – print providers, equipment manufacturers, paper companies, and marketing firms – working together to collectively get the message out that print is effective, sustainable, and measurable, and should be integrated in marketing campaigns. The cooperation of our members is remarkable because they understand the importance of the message for the industry.”
About The Print CouncilThrough education, awareness, market development, advocacy and research, The Print Council serves the industry to develop, maintain and increase the market for printed materials. The Print Council can be contacted through Ben Cooper, Executive Director, at 202-973-5977, by e-mail at bycooper@wms-jen.com, or on the Web at
www.ThePrintCouncil.org.
