The Kindle Slayer? New ‘Flipback’ Book Printed on Wafer-Thin Bible Paper to Take on High-Tech Competition

If you’ve ever missed the look and feel of a “real” book when reading on your Kindle, get your thumbs into this, a revolutionary new miniature printed-page book is set to launch in the U.K. Hodder, owned by the French company Hachette is bringing the flipback to Britain’s bookshops.

The flipback is the size of an old cassette tape but thicker to accommodate numerous pages. Text runs parallel to the spine and readers will have to go against their natural urge to turn pages to the left and instead, move the pages upwards, hence the name flipback.