The Cincinnati Enquirer to Launch New Format, Close Printing Plant
MCLEAN, VA—Dec. 20, 2011—Gannett Co.reached an agreement with The Columbus Dispatch to print The Cincinnati Enquirer and The Kentucky Enquirer in a new, easy-to-use format beginning the fourth quarter of 2012. As part of this initiative, The Enquirer’s Queensgate print production facility will then close, impacting about 200 positions.
The dimensions of the new format will be 10-1/2 x 14-2/3˝ and it “utilizes a technology called three-around printing—or 3V—which allows cylinders on a press to print three sheets in a single revolution, instead of two. The technology was developed by Pressline Services Inc., of St. Louis, which specializes in press overhauls, retrofits and upgrades,” according to a report on newspaper’s website.
The Columbus Dispatch will be the first newspaper in the world to print in this new format. The format provides such advantages as the ability to print multiple sections, allowing readers to gravitate to their areas of interest easily and quickly; added color flexibility for advertisers; and an enhanced reader experience.
“Our readers will find format and graphic changes, including fuller use of color and photographs, a more compact and easy-to-handle size, bolder section fronts and inside pages that are easier to navigate,” said Margaret Buchanan, president and publisher of The Cincinnati Enquirer. “We are able to enhance efficiency while at the same time provide consumers with the bold new product they prefer. For local businesses who advertise in The Enquirer, it’s a reinvented print medium designed for more impact.”
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