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SFI Marks 2,000 Chain-of-Custody Certified Locations

March 9, 2010
The SFI label is recognized by respected organizations across North America and globally, including the American Consumer Council and TerraChoice Environmental Marketing, which says in its 2009 Seven Sins of Greenwashing report that SFI is a credible eco-label because the SFI program meets three key criteria - third-party certified, publicly available standard, and transparent standard development process.
The SFI website has a list of forests certified to the SFI Standard and suppliers who offer SFI-labeled products at For information on how to achieve SFI certification, visit
About SFI Inc.
SFI Inc. is an independent 501c(3) non-profit charitable organization, and is solely responsible for maintaining, overseeing and improving the internationally recognized Sustainable Forestry Initiative (SFI) program ( Across North America, close to 196 million acres/80 million hectares are certified to the SFI forest management standard, making it the largest single standard in the world. SFI chain-of-custody certification tells buyers how much certified, responsibly sourced and/or recycled content is in a product. The SFI program's unique fiber sourcing requirements promote responsible forest management on all suppliers' lands. SFI Inc. is governed by a three-chamber board of directors representing environmental, social and economic sectors equally.


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