GREEN sceneAugust 2010
Berman Printing's Sustainability Expo Highlights Marketing Best Practices
CINCINNATI—Print and marketing services provider Berman Printing's recent Sustainability, Technology and Print Expo attracted executives and marketers from throughout the region. The event featured presentations from the Cincinnati Zoo, Sappi Paper, xpedx, Agfa and Domtar, as well as Berman's sister companies, CCI/CoakleyTech and NSO Press. Presentations covered best-of-breed communications and marketing practices, as well as critical operational considerations.
"Sustainable operation is a major issue. Regardless of your industry or segment, there are endless ways to improve and extend your value—without compromising on outside marketing and print purchases," says Bill Tucker, executive vice president of sales for Berman Printing.
For the event, the Berman facility was dressed up like a komodo dragon.
Highlighting its more than 30 years of providing customers with marketing solutions while protecting the environment, "A Way of Life" is the The John Roberts Co.'s (Minneapolis) new sustainability report. To obtain a copy, e-mail GoodToKnow@johnroberts.com.
Svec Conway Printing, based in Silver Spring, MD, participates in numerous green initiatives. Through its affiliations with Clean Currents and The Carbon Fund, the company uses 100 percent wind power and is offsetting its CO2 emissions. Svec is also both FSC and SFI paper chain-of-custody certified.
Huston Patterson, a Decatur, IL-based packaging printer specializing in labels and top sheets, has been able to cut chemistry consumption and substantially reduce energy costs since transitioning to Agfa Graphics' :Energy Elite no-bake thermal plates.
Komori America has issued a white paper about sustainable packaging. It offers analysis and insights about the trend toward sustainable packaging, including suggestions for printers interested in incorporating green initiatives into their business practices. It can be downloaded at www.Komoripackaging.com. PI