Survey Advantage Releases Third-Quarter Print Buyer Satisfaction Benchmarks
JAMESTOWN, RI—Oct. 14, 2011—Survey Advantage released its “Print Buyer Satisfaction Benchmarks” for the third quarter, ending Sept. 30, 2011. Top performing printers (top third) achieved above an 86 percent loyalty rating, average performers were in at 76-85 percent and poor performers under 76 percent. The industry average remained the same at 81 percent.
Results were calculated from more than 9,400 print buyers evaluating the recent performance of their print provider. Congratulations go out to The Print Shop for achieving the best overall loyalty rating—99 percent of its customers stated they were “Very Likely” to recommend the company to colleagues and friends based on its third-quarter performance. Warren Miller’s teamhas always been in the top 25 percent, but finally took top honors.
Printer Category | Top Printer, City, State | Owner/Operator
Independent Commercial | The Print Shop, Wisconsin Rapids, WI | Warren Miller
Allegra Network | Allegra P&I, Glendale Heights, IL | Gary Blaski
Franchise Services | Sir Speedy, Haverton, PA | Michael Brown
AlphaGraphics | AlphaGraphics, Franklin, TN | Lisa an Mark Welsh
CPrint | BayPrint, St. Petersburg, FL | Al Karnavicius
Each quarter, thousands of print buyer opinions are gathered to measure their satisfaction with the recent performance of their printers suppliers. The benchmark is a compilation of all feedback gathered for printers participating in CustomerPulse. Results are segmented by brand, size and other classifications.
About the Print Buyer Satisfaction Index
The PBSI is the most comprehensive measure of print buyer loyalty and printer performance available in the printing industry. The process is designed to help any size printer, with prices starting at $49/month. The vision of the PBSI is to improve industry performance through reliable real-time buyer satisfaction benchmarking.
Source: Survey Advantage.