Superior Business Solutions Implements Mimeo.com’s Production Platform
NEW YORK, NY—August 19, 2010—Mimeo.com, the online printing and distribution company, and Superior Business Solutions, a provider of integrated print, digital and promotional sales and marketing automation services, today announced the selection of Mimeo.com as the single-source provider of technology and digital production print for Superior customers.
“Customers, such as those in the retail, manufacturing and financial services industries, look to us to simplify and increase the effectiveness of sales and marketing processes” said Bill English, President Superior Solutions. “With Mimeo.com, we were able to design a new workflow that will accelerate the sales process, and improve customer results.”
Each Superior customer will be assigned a private, virtual dashboard which is accessible via a new portal called GoToPrint. Customers can access document management tools, arrange for next morning delivery, track their work, and utilize an integrated ecommerce platform. The entire workflow was built using the Mimeo.com Open Platform, a technology and production print solution that enables partners to use Mimeo.com technology and production print capabilities as if it were their own.
“We are confident that the combination of Superior’s expertise in sales and marketing automation and Mimeo.com production print technology will set a new benchmark for how print is used to support sales and marketing processes,” said Mimeo.com CEO Adam Slutsky. “This partnership demonstrates the flexibility of the Mimeo platform in meeting the unique requirements of industry leaders such as Superior.”
The new GoToPrint platform is available immediately to all Superior Business Solutions customers.
Mimeo.com is the innovator of online, on-demand cloud printing services. Over 60% of the Fortune 100 rely on Mimeo’s award winning document management tools and print on demand solutions to lower document related costs while improving employee productivity. The privately held company was founded in 1998. Investors include Hewlett Packard (HP), Goldman Sachs (GS), Draper Fisher Jurvetson, Harbourvest, and DFJ Gotham.
About Superior Business Solutions
Superior Business Solutions provides integrated print, digital, and promotional marketing automation services that help businesses reach, engage, convert, and grow their customer relationships. Solutions capture and manage prospect and customer data and generate real-time, relevant marketing communications that facilitate and accelerate the sales process. Founded in 1924, Superior operates across seven states with sales and warehousing locations based in Michigan, Indiana, Ohio and Illinois. Customers include M&I Bank and Goodrich.