Standard Register Pumps $10M into Digital Centers
DAYTON, OH—Standard Register, a provider of document services, announced it has completed the majority of a $10 million refresh of its national network of digital printing centers, aimed at heightening customer service, expanding overall capabilities and improving environmental sustainability.
Since January, the company has transformed five of its regional print centers into "super centers," equipping each with high-speed color printing and in-line finishing and bindery capabilities. In addition, the regional centers and Standard Register's three largest satellite facilities were upgraded with high-speed, monochrome printing equipment, as well as wide-format printers.
Advances in production have been complemented by new digital workflow technology. Rolled out across Standard Register's entire digital print network, the software allows Web-based orders to move from customer desktops through the production process with minimal intervention. It automatically routes jobs to the printer center most convenient to the customer, which dramatically improves fulfillment times and reduces freight costs for the customer.
The new capabilities are expected to create growth opportunities in Standard Register's commercial, health care and industrial businesses, particularly among marketing and training professionals. The company can respond to delivery requirements for customized booklets, flyers, mailers, kits, binders and posters, with calibrated color that—the company feels—rivals offset print quality.
In addition to five regional super centers, Standard Register operates a network of 14 satellite print centers that are focused on meeting local market requirements and fulfilling the needs of national customers on a local basis. The company will continue to upgrade the remaining 11 satellite facilities with new monochrome printing into 2011.