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Stamford Symphony Adds QR Codes to its Repertoire

November 3, 2011

Since customers access the information via a mobile, or “mobi-page,” businesses can update or alter promotions digitally without changing marketing collateral, allowing businesses to remain dynamic and flexible. The product also includes a feature to capture emails for future campaigns, and provides analytics to know if their campaign is effective and to measure ROI.

About the Stamford Symphony

Incorporated in 1965, the Stamford Symphony has built a reputation for providing audiences with diverse artistic and educational programs with a sole mission in mind—to build a lifelong appreciation and enjoyment of classical music. Under the direction of the innovative Maestro Eckart Preu, the Stamford Symphony reaches over 18,000 people annually through multiple concerts and educational programs. The Symphony reaches over 8,000 students annually through its Advance the Arts program, the Composer Project program, and The American Experience – Concert for Students. Additionally, the Symphony distributes complimentary concert tickets to non-profit organizations, community groups and schools in support of its goal of bringing classical music to all of Fairfield County.

About Pitney Bowes
Delivering more than 90 years of innovation, Pitney Bowes provides software, hardware and services that integrate physical and digital communications channels. Long known for making its customers more productive, Pitney Bowes is increasingly helping other companies grow their business through advanced customer communications management. Pitney Bowes is a $5.4 billion company and employs 30,000 worldwide. Pitney Bowes: Every connection is a new opportunity.

Source: Pitney Bowes.
 

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