Allegra Appoints New Executive Leadership
PLYMOUTH, MI—Allegra Network, the marketing, print and graphic communications franchisor of Allegra, American Speedy Printing, Insty-Prints and Signs Now brands, has announced the appointments of Bob Milroy as president of the company’s Print/Marketing Division and Ray Palmer as president of the Sign Division. Steve White, COO and president of Signs Now, has decided to resign his position and leave the company to pursue new interests.
Milroy, a former marketing agency president, joined the Allegra Network executive team in 2009 as chief marketing officer. He has guided the company’s plan to help franchise members evolve into professional marketing services providers.
“Bob has been instrumental in spearheading the training, sales support, internal marketing resources and supplier partnerships that are enabling our franchise members to make the transition to offering broader-based marketing services,” said CEO Mike Marcantonio. “He has made a significant impact in a short amount of time, and his wealth of knowledge and experience will continue to drive new opportunities for our franchise system.”
Most recently president of Columbia, MD-based Signs By Tomorrow (SBT), Palmer has also assumed the leadership role for Signs Now to become president of the Allegra Network Sign Division. Members of Allegra Network’s investment group, Palmer and SBT Vice President of Operations Andrew Akers, assumed controlling interest in SBT earlier this year.