Semper Finds Pessimism Regarding Third-Quarter Sales in Latest ‘Industry Insight’ Survey
• Print buyers place the greatest pricing pressure on ink to substrate printing (57 percent) than other graphic service.
• 79 percent say digital print has increased significantly or increased somewhat as a segment of their business over the last five years; 12 percent do not offer digital print services, at all.
• Referrals (38 percent) and online searches (36 percent) continue to be the most popular ways to find employees. These methods put pressure on traditional help wanted advertising, which continued its downward trend for the third quarter.
Since February 2003, Semper International has provided a quarterly survey offering estimates of trends in the printing and graphics industries. To prevent bias, survey questions—both qualitative and quantitative—are designed by Semper corporate partner Cvent.
Survey participants include more than 300 small, medium and large printing companies; both clients and prospects of Semper International. Participants provide data on revenue and hiring as well as estimated outlooks on future trends. Data is requested from a random sample and are not screened. To preserve confidentiality, individual company information is not part of the tabulation.
To participate in future surveys, please email firstname.lastname@example.org. More information is available at the Semper International website.
Semper International is a temporary help placement firm founded and staffed by professionals who were raised and trained in the printing and graphic arts industry, and who understand the innate needs and demands of the profession. Semper has a thorough understanding of all the positions, equipment, and software essential to the business, which assures a perfect employee – employer match.