QuantumDigital Adds ‘Just Sold’ Campaign to Real Estate Marketing Solution
AUSTIN, TX—August 15, 2011—QuantumDigital Inc., the turnkey provider for measurable direct mail, on-demand digital printing and e-mail marketing, has integrated “just sold” campaign elements to the company’s TriggerMarketing program.
With TriggerMarketing’s “just sold” campaign capability, as soon as the status of a listed property changes, a notification is sent to the agent’s mobile device asking if the property sold and if they’d like to send a mailing to the surrounding area. Upon campaign initiation via mobile device, postcards are mailed to prospects surrounding the newly sold home that direct recipients online to obtain more information.
Recipients will not only gain access to the agent’s contact information, but will also have an option to send an alert to the agent for further inquiry. This capability turns postcard recipients into real-time warm leads for the agent. To maximize campaign reach and exposure, agents can also announce their just sold success online on Facebook and Twitter, via TriggerMarketing.
“Especially in today’s uncertain and slow moving real estate climate, it’s more important than ever to let consumers know that properties are still moving,” said Debbie Gurley, vice president, Real Estate Sales, QuantumDigital. “Just sold campaigns not only demonstrate an agent’s ability to move inventory, but also provide comfort to consumers to know that there are skilled and experienced agents out there that can help to solve their real estate challenges.”
Organizations including Keller Williams, RE/MAX, and Prudential, among others, are already poised to leverage this integration to benefit their agents.
TriggerMarketing is a turnkey technology solution that allows marketing and advertising agencies, and franchise organizations that provide household services, to launch an integrated marketing and lead-generation campaign within seconds right from a smart phone or computer. Marketing collateral, such as direct mail postcards and flyers, ordered through TriggerMarketing incorporate the use of mobile texting, GURL + unique key codes, and QR codes to motivate response and provide warm lead notifications along with campaign metrics to a business in real time.
QuantumDigital Inc. is the turnkey provider for measurable direct mail, on-demand printing and email marketing, specializing in developing data-driven integrated direct marketing programs. By leveraging the latest technologies, QuantumDigital offers real estate professionals, small businesses and enterprise-level organizations a more targeted, measurable and integrated approach to direct response marketing and lead generation. Founded in 1986, QuantumDigital is based in Austin, TX.