The Problem Solvers
Kurt (left) and Kyle Kubik, co-owners of Island Pro Digital, launched their company right in the midst of the Great Recession.
Island Pro Digital press operator Nick Schneider sets up a Heidelberg Quickmaster DI 46 press.
Today, Island Pro Digital rarely turns down a project and finds that, from conceptualization to fulfillment, most jobs can now be produced in-house. For example, when a client needed a large box order of 60,000 boxes—a typical run is 15,000 boxes—the shop was able to produce them in just five business days. “It wasn’t based on our prices, but more that we were able to turn around a job like this—which isn’t really our niche—in such a short amount of time,” Kurt Kubik points out. He also recalls another job where a client needed 150 boxes the next day. “I told the customer to come back in an hour. While he was gone, we created a mockup. It wasn’t perfect, but it was good enough for us to know which direction we needed to take. I will never forget the look on his face—it was like I birthed his first child.”
Since Island Pro Digital’s clients and their needs seem to change on a daily basis, the company places a major emphasis on cross-training its employees. At the end of last year, the company implemented a farm system to train employees who lacked prior experience in the printing industry. “There are less people going to school today to study printing and graphic communications. So, we find talented people and mold them into what we need, while also giving them a new set of skills that they can grow with,” stresses Kyle Kubik.
“Our two-color pressman is a very good auto mechanic. But when he had trouble finding work, we gave him the opportunity to learn a trade that he is now extremely passionate about. He has since moved from a two-color press to a four-color model, and has far exceeded our expectations.” Cross-training also allows the Kubiks to move staff from one area of the company to another based on incoming workloads.