Print Buyers International Launches New Website
CHESTNUT HILL, MA—June 2, 2011—In a year filled with milestones for Print Buyers International (PBI), the organization has added another landmark achievement to its growing list: the complete makeover and relaunch of the PBI website.
The new site picks up where the former Boston Print Buyers (BPB) website left off—offering exciting, new content, expanded capabilities and an inviting new look and feel. It contains a wealth of valuable information for professionals who purchase, design for, or market with print and other media—as well as the businesses that serve them. And that’s just the beginning of the story.
In addition, the new site centralizes all of PBI’s events and services in one place, so visitors can easily explore upcoming PBI conferences and boot camps, peruse current and archived copies of PBI founder Margie Dana’s “Margie’s Print Tips” weekly e-newsletter, check in on much-followed weekly polls and the popular Print Buyer Glossary, and access social media sites like Twitter, Facebook, and LinkedIn.
PBI’s annual conference previously had a separate website. The new site will incorporate the upcoming 6th Annual Print & Media Conference. Details and registration will be posted this month.
Designed and developed by Grow Socially, the well-known marketing and social media consulting firm, the new site is the next step in PBI’s evolution from a local organization serving Boston-area print buyers to an international powerhouse at the center of a new communications era.
“The new site reflects our corporate personality,” explained Dana. “It has grown increasingly clear over time that the issues of print buying professionals were universal, and that we could be a resource for buyers and printers the world over. It is our hope that our site’s new vision and functionality will make it the go-to place on the web for people who work with print and e-media and who want to stay relevant and informed about the changes affecting their futures and their careers.”
About Print Buyers International
Print Buyers International (PBI) is an independent organization that caters to professionals who purchase or influence the purchase of print and other media. Each fall it hosts an annual conference, providing education and networking for professionals who work with printing and the graphic arts. Learn more at www.printbuyersinternational.com.