Print Art Employees Start Company ‘Culture Club’

EGG HARBOR TOWNSHIP, NJ—July 26, 2012—This spring, Print Art inspired its employees to begin the organization of a company “Culture Club.”

“A company’s culture doesn’t change because management says so,” notes Print Art CEO Carl Blase. “It changes because the people within its walls desire something better. Becoming a member gives employees the chance to visualize the big picture and together develop more productive methods. Most importantly, the group reinforces teamwork and cultivates respect.”

The club meets weekly for about an hour and discusses and implements projects and events. The company sees these weekly meetings as being just as important as its sales meetings.

“The Culture Club also thinks about purpose and what it means to be a part of Print Art. It involves work but a company’s culture doesn’t change without a little hard work,” adds Blase.

Print Art’s Culture Club started meeting in June and has already begun working on projects that will impact the company’s culture. Two are off to a great start, including a company-wide Brand-B-Que planned for the afternoon of July 27. The company will close for business that day from 1-5 p.m. to celebrate the launch of its new brand campaign, “Setting Creative Minds Free.” The group is also working on a way to give back to the local community through an Employee Paid Volunteer Day.

“The Culture Club is forming the plan to implement this in the coming months,” says Blase. “Our focus is on helping non-profit organizations who need our help and where we think we can make the biggest impact.”

Joining the Culture Club is on a volunteer basis and interested employees apply for membership by expressing their motivation for joining, why they’d like to be selected, and their commitment to the cause. Blase and his senior management team feel strongly about the power of a positive corporate culture and the importance for leaders to make a social investment in their people.

“The shift in Print Art’s culture is vital in motivating our employees. The journey has been truly amazing,” stated Frank Nardi, vp of operations. “Our transformation has resulted in a re-energized staff of highly motivated, engaged individuals who are willing to stretch their abilities for our clients—and who are excited to come to work each and every day.” Print Art’s investment in culture has been a catalyst for the company’s ability to create leading-edge products and services for their clients.

About Print Art
Southern New Jersey-based Print Art has redefined traditional commercial printing by delivering a robust range of resources to complement its clients’ marketing needs. This award-winning commercial printing agency is a G7 qualified printer, a certification that less than 3 precent of printers world-wide have achieved. FSC certified, Print Art is constantly taking measures to reduce its carbon footprint.

Source: Print Art.

Related Content