Princeton Fulfillment Adds Phoenix Marketing

ROBBINSVILLE, NJ—Princeton Fulfillment Solutions, an integrated marketing solutions company, has acquired Phoenix Marketing Services of Claremont, CA, and Phoenix de México, Rosarito, Baja California, Mexico. The two companies and Princeton allPoints now become operating entities of The Princeton Companies, headquartered in Robbinsville, NJ.

The combined companies merge specialized, dedicated teams of marketing experts and new technologies into one organization that seeks to address the rapidly changing marketing requirements of mid- to large-size companies nationwide.

“We are very enthused and energized that we can add an organization with the reputation of Phoenix Marketing to The Princeton Companies,” said Manny Ortiz, CEO of The Princeton Companies. “This is an important piece of our strategy to provide best-in-class, end-to-end solutions to our marketing and distribution customers. It helps us provide a true nationwide platform to integrate full-service marketing solutions into the fast-moving business arena.”

Phoenix Marketing was founded in 1976 by Cindy and Dave Casey. David Bynum will remain in his role as president of Phoenix Marketing and will lead the West Coast division.