PRIMIR Meeting to Unveil Latest Research on Packaging Markets

RESTON, VA—May 11, 2012—PRIMIR, the Print Industries Market Information and Research Organization, during its Summer Meeting, to be held June 20-22, 2012, at the Hilton Hotel & Executive Meeting Center in Rockville, MD, will reveal the key findings from two soon-to-be-released research studies.

One program session will present the findings from a new PRIMIR study about “Packaging: Evaluation of Vertical Markets & Key Applications.” Kevin Karstedt and Jeff Wettersten, principals at Karstedt Partners, primary consultants who conducted the research, will identify and discuss the primary vertical markets (retail, food, etc.) for the various packaging segments including folding cartons, corrugated, flexible packaging and labels.

According to Karstedt, “The $69.1 billion market for the four packaging segments we studied will grow to more than $80.4 billion by 2015. While the market provides significant opportunities for firms in the print value chain, most do not understand the complexities of the market, especially the differences between vertical markets, and the macro forces that drive brand owners’ packaging decisions. The PRIMIR study reveals the nuances in package printing by vertical market and the implications.”

Following the presentation, attendees will discuss the findings—specifically the opportunities, challenges and implications to their own firms as they serve the complex packaging markets.

Research results from another new PRIMIR study will also be featured as State Street Consultants reveals the findings from “Evaluating and Understanding Non-Print Revenues of N.A. Printing Companies.” Other sessions during the meeting will include a “State of the Printing Industry” review from Joseph Truncale, Ph.D., President & CEO of NAPL, and a “drupa 2012 Review” by Ralph Nappi, president of NPES.

PRIMIR hosts several meetings each year, providing a forum for members to network among their peers while learning the results of the latest research produced for PRIMIR. Members of PRIMIR and NPES, as well as prospective members, are welcome to attend the 2012 Summer Meeting. Business development managers, product managers, market research analysts and others who are tasked with following and formulating data and trends about the graphic communications and packaging/converting industries will find the essential information presented at PRIMIR meetings beneficial.

For complete information about the PRIMIR 2012 Summer Meeting, and to register, visit For information about the benefits of PRIMIR membership, and upcoming PRIMIR research, contact Jackie Bland, PRIMIR Managing Director at e-mail: or phone: 703/264-7200.

PRIMIR, the Print Industries Market Information and Research Organization, is a global source of data, analysis and trend information about print and related communications industries. PRIMIR research is funded by member dues as well as through support from NPES. PRIMIR annually provides over $500,000 in current research studies including relevant market data and detailed information on graphic communications and related fields. Members also benefit from meetings, market research skills building, and robust business networking opportunities.

Source: PRIMIR.

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