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Presstek’s Strong Performance at Drupa 2008 Validates Strategic Initiatives

June 2008
HUDSON, NH—June 17, 2008—Presstek, Inc. (Nasdaq: PRST), the leading manufacturer and marketer of digital offset printing business solutions, had one of its most successful trade shows ever when nearly 400,000 professionals from the world of printing convened in Düsseldorf, Germany, this month for drupa, the World’s largest printing trade show.



“The response from the global print community to our expanded array of digital solutions confirms that our strides towards the goal of becoming one of the leading global providers of high quality, fully-integrated digital solutions and services is what the market is looking for,” said Jeff Jacobson, President and Chief Executive Officer of Presstek. “The results that we achieved at drupa far exceeded our expectations; with millions of dollars in customer commitments, over 1,500 qualified leads, and a validation that our vision is right on track. As further validation, we recently signed agreements with several new distributors in important markets such as Germany and India, and have entered into strategic partnerships with leading suppliers such as EskoArtwork and Konica Minolta.”



In addition to expanding Presstek’s market reach through strategic partnerships and an expanded distribution footprint, the array of product offerings featured at drupa clearly demonstrates that the company is on the right growth path. “The time is right for Presstek,” said Jacobson. “Our expanded portfolio of solutions is ideally suited to address many of the business challenges faced by printing firms of all sizes around the globe. That is, they are environmentally friendly, automated digital solutions that offer expanded capabilities and deliver increased productivity and profitability in the fast-growing market for short-run, high quality color printing. Presstek is well on its way to becoming a leading single-source supplier of digital printing solutions, whether printers are seeking chemistry-free plates for conventional presses, highly automated digital offset presses, or the means to connect a range of production elements into an efficient, productive workflow, which can also capture additional business from a Web-driven store front.



Jacobson added, “When speaking with customers, it is clearly evident that the vast majority of short run digital color work is still static and not variable data printing. This is leading printers to realize that in order to offer a more competitive range of services at higher profit margins; they should first procure a DI digital offset press before adding an additional high-end toner device.”



Presstek representatives discussed the company’s strategy with many visitors during what was a very busy drupa for the company. The positioning of the DI press as the ideal bridge solution for filling the production gap left between toner-based digital and conventional offset printing solutions; the importance of offering chemistry-free platemaking solutions; and the need for efficient, effective workflow resonated with both the company’s traditional small printing business base, as well as with many larger businesses who visited Presstek at the show. In addition, the added flexibility and revenue opportunities offered by the UV printing option for the DI press was a huge hit with attendees. This worldwide audience gathered around the press in large numbers to view it in action throughout the show.
 

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