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PODi Reveals Speaker Lineup for AppForum

November 20, 2009
ROCHESTER, NY—PODi, the Digital Printing Initiative, has released its lineup of speakers for the 2010 AppForum, to be held January 25-27 at the MGM Grand in Las Vegas. Attendees will get first-hand insights into how innovative print and marketing service provider companies have transitioned their businesses for growth with creative business strategies, profitable new digital applications and improved technology and management practices.

Among the speakers and topics:
 
• Mark Bardusch of Ford and Jeff Sierra of Budco will explain how Ford is using personalized direct marketing to drive success in tough economic times.
 
Chris Wright, director of sales, Rastar, along with Peter Winters, president, The Winters Group, unlock the secrets of getting to the CMO.

Doyle Mortimer of Alexander's Print Advantage will describe how the company is creating value with digital printing without having to become a marketing service provider.
 
Early Bird Registration ($100 off) for the AppForum Ends November 20. To register for the 2010 AppForum, visit www.podi.org/2010AFRegistration.
 

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