On Demand to Offer Free Educational Sessions on the Show Floor

NEWTON, MA—March 9, 2009—The Application Showcase Theater on The On Demand Expo floor will feature leading vendors conducting multimedia educational presentations. This area offers free education to all attendees. The Conference and Expo will be taking place March 30 – April 2, 2009 at the Pennsylvania Convention Center in Philadelphia.

“There are several companies making announcements about new products and enhancements during On Demand and we strongly encourage our attendees to visit the Application Showcase Theater to learn more about these new technologies,” said Debra Brown, Event Director for Questex Media Group, producers of the event. “With companies such as Konica Minolta, Presstek, Pitney Bowes, and Mindfire set to present, we are certain that our attendees will find new solutions that will be beneficial to their businesses.” Following is a schedule of the presentations.

Tuesday, March 31, 2009
11:45 am – 12:15 pm
Dean Reonieri, Product Marketing Manager – Solutions, Konica Minoltawill offer “bEST” Technology Program. Learn how bEST Developer Support Program provides customer convenience, efficiency, and reduced operator training needs by bringing the application right to the MFP’s control panel. For dealers, software developers, and end-customers, the bEST Developer Support Program can help meet the needs of external and internal customers, including new streams of revenue for professional services.

Wednesday, April 1, 2009
11:45 am – 12:15 pm
Stan Najmr, Presstek Product Marketing Manager will offer Growing Your Business by Going Green: The Economic and Environmental Advantages — Is going green still relevant in these challenging times for print service providers? Absolutely! Come hear how it is possible to become more capable, profitable and competitive, while providing printing projects that deliver both environmental and economic value to customers and businesses.

1:15 – 1:45 pm
Ken Renko, Product Marketing Manager, Pitney Bowes Emtex Software will present Simplifying Creation of High-Value Customer Communications with the new P/I Wizard. Today’s business climate is driving more emphasis on high-value customer communications. Traditionally, implementing barcodes, integrity, images, migration to digital color and TransPromo depended on IT resources. Balancing resources with other business priorities sometimes resulted in delaying cost-saving initiatives and time-to-market. The new P/I Wizard provides a solution focused print stream enhancement tool to improve operational productivity and efficiency with one workflow for many processes.

2:45 – 3:15 pm
Arie Abecassis, President and Chief Operating Officer, MindFire Inc. will present Survival of the Fittest: The Application of Personalization Technology as a Business Intelligence Gathering Tool. This session will cover considerations related to data capture objectives; how to best tease data out of prospects and clients; ways to leverage the data as an input to future communications; implications to customer service and product development; and a case study demonstrating cumulative benefit of client profiling.

Thursday, April 2, 2009
12:30 – 1:00 pm
Andy Roussel, Director, Critical Communications Solutions, Pitney Bowes Management Services will present How to Deliver Personalization in a Distributed Marketing Environment. Andy will discuss the role of Web2Print, digital print and electronic communications in “Distributed Marketing”, specifically how enterprises can extend their marketing reach to local markets through agents, brokers, and channel sales. He’ll offer guidance on how to implement successful systems and what common applications can benefit most.

In addition to the Application Showcase Theater, the On Demand Conference & Expo will highlight several other features on the show floor that are open to all attendees. These include the Opening Night Networking Reception scheduled for Tuesday, March 31st from 4:30 – 6:00 pm; the What’s New at On Demand presentation where analysts from InfoTrends will give a sneak preview of the new technologies that will be made available on the Show floor; the On Demand Best of Show Awards, also presented by InfoTrends; the Mailing and Fulfillment Pavilion; the Print Buyer Boot Camp to be held on Thursday, April 2 from 9 am – 5 pm; as well as free admission to the AIIM International Expo Hall.

During the event there will also be three dynamic keynote speakers, 75+ educational sessions, an Expo floor with nearly 150 exhibiting companies, and dozens of networking events and opportunities to find out about new products and learn from leaders in the industry. The On Demand Conference & Expo encompasses all the technologies used to create, manage, personalize, print and deliver content. It’s about more than print on demand technology, management and strategy; it’s insight into the future of the printing industry by experts who have been at the forefront of the printing business for many years.

The On Demand Conference & Expo is produced and managed by Questex Media Group, Inc., a global, diversified business-to-business integrated media and information provider, headquartered in Newton, MA. The contributing sponsor is InfoTrends, the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. For information on attending, visit www.ondemandexpo.com or call 888-824-3004 (US) or 972-620-3005 (Outside US).

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