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Océ Will Showcase Applications Across a Range of Printing Environments

September 8, 2009

CHICAGO—09/08/2009—At PRINT 09, Océ, an international leader in digital document management and delivery, will present a variety of applications that take advantage of the company’s broad printing capabilities. Demonstrations will show how Océ’s cross-platform consistency, robust printing, workflow automation, finishing capabilities and outstanding support provide fresh opportunities for printing professionals to win customers and capture more revenue from existing accounts.  Graphic arts professionals can explore and interact with applications and learn how they can be deployed in their businesses to improve competitiveness and expand their customer base.

“A recent Gartner study found convincing evidence that for the first time, production print professionals overwhelmingly rank digital over offset technology for both value and image quality. At PRINT 09, Océ again confirms its leadership in this market with a diverse mix of applications, all possible, practical and affordable using today’s digital print technology,” said Mal Baboyian, President, Production Printing Systems division, Océ North America.

Digital Books Showcase Profitable New Business Model
In search of a better business model, the book printing market is transitioning to digital printing to reduce waste, warehousing and transportation costs. With the right technology and systems, books now represent a profitable niche for commercial printers. Océ has achieved significant penetration of the fast-growing digital book manufacturing market, with a presence in leading publishing operations. PRINT 09 visitors can observe the range of Océ solutions, from black and white and color cutsheet output to very high-speed inkjet. In-booth demonstrations will show Océ printers’ exceptional speed and print quality in live end-to-end book and photo book publishing. Case-bound products and photo books will be printed at blazing speeds on the latest Océ JetStream® system. Demonstrations will show interior black and white and full-color printing of text and professional photographs, as well as dust jacket printing. Hardcover books will be bound in an offline bookbinding area using On Demand Machinery case binding equipment.

To demonstrate the possibilities of digital book publishing, Océ will produce a fully finished full-color book live at PRINT 09. The book, "Where’s My Birthday Cake?" transforms a photographic web log created by professional photographer, Jason Lee, into a full-color case-bound book featuring his daughters Kristin and Kayla. The book illustrates how digital book production technology is powering popular self-publishing trends–transforming digital photos and web logs, or blogs, into permanent artifacts in the form of books. The author, Jason Lee, will be in the booth on September 15, from 11:00 AM to 2:00 PM signing copies of the book.



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