Océ Technology Propels Growth of World’s First Individualized NewspaperMay 17, 2010
With its high quality, productivity and reliability, the award-winning Océ JetStream full-color inkjet family is the ideal platform for these personalized, short-run newspapers. A line speed of 150 m/min provides the capacity to produce more than 2,000 36-page tabloid newspapers per hour.
The Océ JetStream 2200 system combined with Océ PRISMA software allows processing and printing of the huge amounts of variable data needed for individualized newspaper runs. The Océ PRISMA for Graphic Arts Software Suite can process up to 1,000 megabytes of variable data per minute, matching the speed and productivity of the Océ JetStream 2200 system.
About “niiu” innovation
Each daily “niiu” draws content from national and international newspapers and the Internet. Readers arrange their daily paper and select contents from 18 different regional, national and international daily papers. Each reader’s digitally printed issue is supplied daily, except Sundays. The innovative “niiu” concept is based on an Internet platform from InterTi GmbH.
To ensure interesting content for young readers, InterTi cooperates with leading German newspapers such as Bild, Handelsblatt and Tagesspiegel, and with international publishers like the New York Times, Washington Times and Komsomolskaja Pravda (Russia). In total, the content of 18 publications is available, including additional web-specific content from 500 blogs and RSS feeds. This variable content is combined into a fully individualized personal daily newspaper (http://www.niiu.de). Swiss technology provider, Previon, developed the web-based personalization technology behind “niiu”.
The “niiu” initiative has proven to be an attractive combination of reader-selected content, speedy service and environmentally sound business practices. Readers only get what interests them, so there is less chance of whole sections getting tossed unread into the garbage. In addition, the paper is printed on recycled paper.