NPES to Update Its Flagship ‘World Wide Market for Print’ Study

RESTON, VA—August 16, 2012—NPES The Association for Suppliers of Printing, Publishing and Converting Technologies plans to undertake a major revision of its 2006 landmark study, “World Wide Market for Print,” conducted by NPES’s market research unit, PRIMIR. After an extensive proposal review period, NPES awarded the contract to the Economist Intelligence Unit, the business information arm of The Economist Group and the world’s leading provider of country intelligence.

The original study launched assessed the size of the global printing industry and gauged the scope of the market for the major regions of the world and the 51 largest country markets. In addition to the print market data, the study also sized the current and future global market for printing equipment and consumable supplies. Most importantly, the study identified the fastest-growing markets that had the most potential for printing industry overall growth and for sales of printing equipment, supplies and substrates.

According to NPES President Ralph Nappi, “With print markets in North America and other developed nations flat or declining NPES and PRIMIR member companies are seeking to understand markets with potential for long-term growth. This study will provide members with a roadmap to those countries that present the most opportunity for growth.”

In addition to updating the data from the 2006 report, the 2012 study will incorporate a fresh macroeconomic assessment for each region into the analysis and identify global opportunities for NPES and PRIMIR members. The updated “World Wide Market for Print” study is slated for completion by spring 2013.

For more information about the study, contact Jackie Bland, PRIMIR managing director at email: or phone: 703/264-7200.

About NPES
NPES is a U.S. trade association representing more than 400 companies that manufacture and distribute equipment, software and supplies used across the workflow of printing, publishing and converting processes. NPES is a co-sponsor of PRINT and GRAPH EXPO—the largest and most comprehensive prepress, printing, converting, package printing, binding and finishing, mailing and fulfillment, and digital and offset equipment trade show and conference in the Americas.

PRIMIR, the Print Industries Market Information and Research Organization, is a global source of data, analysis and trend information about print and related communications industries. PRIMIR research is funded by member dues as well as through support from NPES. PRIMIR annually provides over $500,000 in current research studies including relevant market data and detailed information on graphic communications and related fields. Members also benefit from meetings, market research skills building, and robust business networking opportunities.

About The Economist Intelligence Unit
Economist Intelligence Unit is the world’s foremost provider of country, industry and management analysis. Its extensive international reach and unfettered independence make it the most trusted and valuable resource for international business throughout the world. To meet the changing needs of today’s organization, the Economist Intelligence Unit is uniquely able to deliver its analysis online or in print, via webcast or face-to-face, through subscription services or custom research.

Source: NPES.