Mailing & Fulfillment Service Changes Name
ALEXANDRIA, VA—The Mailing & Fulfillment Service Association (MFSA), a national trade association for the mailing and fulfillment industry with more than 480 members, has changed its name to the Association of Marketing Service Providers. The name change, which will kick in next Jan. 1, was voted on and approved at the association’s annual conference in Asheville, NC.
“It is important to understand that this rebranding does not mean the association is abandoning its core membership,” CEO and President Ken Garner stated. “This strategy is ‘additive not subtractive.’ The association will continue to provide the core products and services that characterize MFSA’s current value proposition. We intend to add educational content and new products and services that will enable our members to become marketing service providers.”
MFSA is the national trade association for the mailing and fulfillment services industry. For more than 91 years MFSA has been working to improve the business environment for mailing and fulfillment companies and to provide learning and professional development of the managers of these companies.