Watkins Lithographic Adds Two Convertible PerfectorsSeptember 30, 2011
NORTH KANSAS CITY, MO—Watkins Lithographic, a $10 million printer that provides high-resolution printing for clients in the insurance, financial, pharmaceutical and greeting card industries, has installed a pair of Mitsubishi 40" convertible perfectors: an eight-color Diamond 3000R with dual coaters and a four-color Diamond 3000R with a single aqueous coater.
“We were looking to differentiate Watkins Lithographic from every other printer in town,” said Eddy Watkins, president. “These two perfectors give us a market edge. Printed images are cleaner. Makereadies are shorter. The printing speed is faster.”
The eight-color model features UV capabilities for printing on specialty substrates, including plastics. With the installations, Watkins Lithographic was able to replace two existing 40" presses and a 26" model from another manufacturer.
“We compared perfecting presses from the major manufacturers and weren’t happy with the marking and front/back quality variation we saw on sheets coming off the other machines,” Watkins said. “We print work for very quality-conscious customers like Hallmark Cards. They will not accept smudging.”