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KBA Builds New Customers, Exceeds Sales Expectations

September 17, 2009

Sitting front and center of the KBA booth was the Genius 52 UV, which was producing jobs on a variety of substrates with a focus on plastic for attendees to samples with them. The Genius 52 UV, the winner of the prestigious PIA InterTech award, has been able to make profit leaders of many print shops due to its ability to print on many diverse substrate ranges in all market segments. Since PRINT 05 KBA has installed just under 50 Genius presses in the U.S. in commercial, packaging, and plastic-producing markets. It is now available with a dedicated coating unit. Customers were intrigued with the combination that the Genius offers: a waterless press, with quick UV drying, ultra-fast makeready and almost no waste.

KBA also promoted its web offset models with Ulrich Wicke, vice president of web offset, who was on hand to discuss the KBA Commander CT press and platform with attendees. Visitors received a one-on-one explanation as to how the Commander CT press allows newspapers to take advantage of producing commercial work as well as print their daily broadsheets.

PRINT 09 was also the venue where KBA unveiled its new Service Select program, a complete line of customized service products designed to maximize the productivity and profitability of a customer’s KBA press. An array of programs are available for KBA’s entire line of presses–from the small footprint Genius 20-inch to the large-format Rapida 205 81-inch–and are designed to maximize the customer’s return-on-investment (ROI) and minimize costly downtime. KBA will customize a program that meets the exact needs and budget of each and every customer–from a one-time press relocation to regularly-scheduled ongoing support.

KBA North America is a member of the KBA Group, a leading global supplier of sheetfed, webfed, and digital offset presses located in Dallas, Texas. KBA is dedicated to excellence in printing technology. The company’s greatest satisfaction comes from helping its customers succeed by building presses that enable their businesses to prosper. From engineering through production, KBA’s focus is on people, providing flexible technology, customized printing solutions, and personal service to help its partners differentiate themselves and be successful today and in the future.


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