InnerWorkings Enters Agreement With Newsday to Direct, Manage Production of Non-Newsprint Products
CHICAGO—July 2, 2014—InnerWorkings Inc., a leading marketing execution firm, announced that it has signed an agreement with Newsday LLC.
Under the agreement, InnerWorkings will direct and manage the production of non-newsprint products including inserts, direct mail and select marketing materials purchased by Newsday and its advertisers.
Additionally, InnerWorkings will manage Newsday’s subscriber acquisition collateral, special sections and niche publications.
This agreement with Newsday reinforces the growing impact of InnerWorkings’ publishing practice, which provides leadership in marketing execution for premier publishers including Gannett, Advance Publications, and the Houston Chronicle.
About InnerWorkings Inc.
InnerWorkings Inc. (NASDAQ: INWK) is a leading marketing execution firm serving Fortune 500 brands across a wide range of industries. As a comprehensive outsourced enterprise solution, the company leverages proprietary technology, an extensive supplier network and deep domain expertise to streamline the production of branded materials and retail experiences across geographies and formats. InnerWorkings is based in Chicago, employs approximately 1,500 individuals, and maintains 67 global offices in 30 countries. Among the many industries InnerWorkings serves are: retail, financial services, hospitality, consumer packaged goods, not-for-profits, healthcare, food and beverage, broadcasting and cable, and transportation.