New Digital Color Press for Pentzer Printing
COLUMBUS, IN—Pentzer Printing, a $2.5 million printer, is the first commercial printer in southern Indiana to operate a Xerox Color 800 press from Fujifilm North America, Graphic Systems Division.
“We were pushing the limits of our existing equipment,” said John Settle, chief operating officer of Pentzer Printing. “We’ve been using Xerox presses and working with Fujifilm for close to nine years; we looked at Fujifilm as a partner in our business. We discussed our challenges and our needs for the future and when we saw the capabilities of the Xerox Color 800 press, we knew this was the machine we were looking for.”
The move was partly motivated by what the printer sees as the continuing trend toward shorter, more complex print runs and variable data.
“The Xerox Color 800 press helps us win jobs we otherwise would not bid on. Before, there were some offset jobs that should have been digital, but the quality just wasn’t there. The 800 has changed all that,” Settle said.
The optional clear dry ink station supports inventive spot finishes and effects that would otherwise require processing through additional equipment. Clear dry ink allows for such design elements as images and text highlighting for visual impact, or the addition of digital watermarks for artistic effect or security.