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HP Graphics Business Experiences Most Successful Year to Date

January 22, 2009
PALO ALTO, CA—Jan. 22, 2009—HP today announced it has completed its most successful year in the graphic arts industry to date, building on increased sales activity, leads and interest from its first announcement of new-platform technologies in March, through the debut of those solutions at drupa in May, to subsequent fulfillment of sales in the months following the show.
 
HP's organizational unit serving this industry, the Graphics Solutions Business (GSB), made a series of significant announcements during 2008, including the integration of acquired assets from NUR Macroprinters and MacDermid ColorSpan, the unveiling of a new HP Inkjet Web Press and Latex Ink/Wide Scan platforms utilizing HP Scalable Printing Technology (SPT), and the announcement of a new HP SmartStream graphic arts workflow and next-generation HP Indigo digital press models.

During the year, HP has extended its market stance as the leading provider of digital color printing solutions to the graphic arts. For the HP Indigo business, worldwide page growth exceeded 30 percent year over year.

"HP exceeded its internal targets for the graphic arts industry in 2008 and is focused on continuing to help our customers grow in 2009," said Michael Hoffmann, senior vice president, Graphics Solutions Business, HP. "From installing an order for Consolidated Graphics that was the largest in HP Indigo history, to transforming the way inkjet will be used in signage, publishing and direct mail applications, HP GSB is now more than ever providing routes to profitability that make the most sense for our customers while highlighting our commitment to their success."

HP Indigo press sales help HP exceed targets for drupa

The drupa 2008 trade show – the world's largest printing exhibition – highlighted the industry-leading innovations and customer successes coming from HP's Indigo, Inkjet High-speed Production Solutions (IHPS), Large Format Printing (LFP) and Specialty Printing Systems (SPS) divisions. HP exceeded its sales goals for drupa, with many of those revenue dollars related to 130 installations of the new HP Indigo 7000 Digital Press completed in the press's first three months of availability.

The HP Indigo 7000 Digital Press delivers 120 high-quality four-color A4-size pages per minute for customers in general commercial, direct-marketing, photo merchandise, and book and publications printing. For high-print volume customers, the HP Indigo 7000 offers a total cost of ownership that significantly increases the break-even point of digital against conventional printing.(1)

Many of the HP Indigo orders for 2008 have been for multiple units – including HP's largest single digital press order, a record 36-press order from Houston-based Consolidated Graphics Inc. (CGX) at drupa.
 

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