Heidelberg Successfully Launches Digital Printing Business and Expands Portfolio

“Combining the two technologies will enable our customers to offer variable data printing and very short runs in addition to tried-and-tested, cost-efficient, and high-quality offset printing. As a result, we’ve already been able to conclude a large volume of sales in countries where we offer the Ricoh systems,” says Dr. Christian Compera, head of digital printing at Heidelberg.

Sales support for the digital sector is also in full swing at the Print Media Center in Heidelberg. A Ricoh Pro C901 has been available for product demonstrations since the end of May. These demonstrations give prospective customers the opportunity to see HEI Flexibility – the solutions portfolio that Heidelberg offers for short-run color and variable data printing – live in action for themselves. Preparations at other demonstration centers are also well underway – both the Print Media Academy locations in Atlanta (U.S.), Sao Paulo (Brazil), and Kuala Lumpur (Malaysia) and the showroom in Brentford (UK) already have the equipment needed to demonstrate digital printing.

Heidelberg expands the portfolio and launches sales of the new Ricoh Pro C651ex/C751ex and Pro C751 digital printing systems
The collaboration with Ricoh is intended to offer customers solutions that provide added value and a long-term boost in profitability. Heidelberg is expanding its portfolio of Ricoh digital printing systems and will also distribute the recently launched Ricoh Pro C751 digital printing line in all the countries included in the roll-out plan. This system is geared specifically to the needs of print service providers and digital and commercial print shops that handle low print volumes and variable data.

Thanks to a series of innovative developments, it provides exceptional image quality while also offering a cost-effective option for companies that want to expand their portfolio for short runs and variable data. It features a new laser beam technology, called ‘VCSEL’ (Vertical Cavity Surface Emitting Laser) that delivers best-in-class output and registration of 4800 dpi for precise reproduction and production speeds of up to 75 A4 pages per minute.

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