Hamilton--Print - It's Not Dead Yet!
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Second, as bandwidth opens up, the hot competition will arise between television and the Web. Already, network and cable executives have noticed that their ratings are declining with younger, Web-savvy viewers in the 18-39 age groups. And, with an infinite number of programmable channels and the ability to interact simultaneously with chat groups in real time, the Web is likely to siphon off an increasing number of viewers. The bottom line is that a pure "push" strategy is not going to cut it in the future—irrespective of the means by which a message is delivered.
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- People:
- Monty Python
- Places:
- Boston
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