Fry Family Network Member Godengo Acquires Texterity
MECHANICSBURG, PA—March 29, 2012—Fry Communications is pleased to announce that Godengo Inc., the largest provider of content management systems for magazine publishers and a member of the Fry Family Network, has acquired Texterity, a leading provider of digital magazines, mobile applications and a virtual newsstand.
“Together, Godengo and Texterity will provide a next-generation, unified platform for Web, mobile and app publishing,” said David Fry, chief technology officer of Fry Communications. “This is exactly why we invested in the Fry Family Network—to provide the best available technology and services to our customers. The welcome addition of Texterity to the Fry Family NetworkTM extends the digital publishing options available to our customers, to meet the full spectrum of workflow and functionality requirements.”
“The publishing industry has been looking for a true partner that can meet the full scope of needs in cross-platform digital and mobile integration, and now it has one,” said Peter Stilson, Godengo’s president and CEO, who will lead the combined company as CEO.
Fry Communications is one of several investors who provided capital to facilitate this acquisition.
With a heritage in print and a focus on new technology, Fry Communications has continually expanded and diversified to meet the needs of its customers. As one of the nation’s largest privately held integrated communications companies, Fry provides category-leading solutions in publishing and marketing services to its growing customer base. Through the Fry Family NetworkTM, an integrated association of family-owned companies, Fry consultants integrate solutions from traditional print and distribution to progressive digital device delivery and custom web publishing, effectively bridging the gap between today and tomorrow.
Based in Berkeley, CA, Godengo provides publishers with robust online products and digital advertising platforms. These products and services enable publishers to offer their content to their loyal readers through a variety of different media formats. Digital Sales programs provided by Godengo enable publishers to compete more effectively, both online and on mobile/digital platforms while at the same time creating new revenue streams for themselves. Godengo’s Rivista content management system (CMS) is being used by more than 200 titles and many of them were able to double or triple their web traffic in the first six months. The Godengo Online Ad Network harnesses an affluent, upscale audience that reads the wide variety of publications, providing regional and national advertisers with a focused reach into niche and local markets.
Texterity, founded in 1991, is a privately held company located in Southborough, MA. As a leader in digital and mobile publishing solutions, Texterity creates, maintains, and tracks more than 750 digital editions and builds magazine-branded apps for B2B, consumer, association, niche, and educational titles. Texterity currently has hundreds of magazine-branded apps in Apple’s iTunes Store, Android Marketplace/Google Play, and Amazon’s Appstore for Kindle Fire. Their “Total Mobility” program puts publishers on five platforms simultaneously.