Online Provider Vistaprint Changes Name to Cimpress

VENLO, THE NETHERLANDS—The parent company of Vistaprint and other Web-to-print brands has changed its name to Cimpress N.V. The company plans to invest hundreds of millions of dollars over the next five years in the development of proprietary software and production technology, in order to evolve its operational capabilities into a shared mass-customization platform (MCP). The Cimpress MCP will aggregate the production volumes of the Cimpress portfolio of brands.