Printing Impressions

You will be automatically redirected to piworld in 20 seconds.
Skip this advertisement.

Advertisement
Advertisement
 
 

Expansion Project for Mail Masters

June 5, 2009
NEW ALBANY, IN—A $1.2 million investment in hardware upgrades and the addition of 24 jobs highlights the expansion in digital printing capabilities for L&D Mail Masters, according to The (Jeffersonville, IN) Evening News and Tribune. Mail Masters provides direct mail marketing campaigns and boasts sales in excess of $21 million, according to the paper.
 

SPONSORED CONTENT

MORE ON MAILING/POSTAL >>

FROM THE BOOKSTORE

Your everything-you-need-to-know guide to personalized URLs, including: <b>Best Practices </b> on why they work, campaign strategy, multichannel creative, analytics, and <b>10 Case Studies</b> PURLs for Profit

Your everything-you-need-to-know guide to personalized URLs, including: Best Practices on why they work, campaign strategy, multichannel creative, analytics, and 10 Case Studies...

ORDER NOW

(PDF Format) <b>Six Case Studies showcase the new sophistication and outstanding ROI of VDP campaigns.</b> If you’re thinking about purchasing this case study collection about variable data printing (VDP), chances are you already have a pretty good idea that VDP can be a mailer’s best friend. Why? Personalized mail pieces take care of job number one: get attention. Even better, by using content that is relevant and unique to each prospect, that attention has a much better chance to turn into action than with the traditional direct mail piece. With the “Variable Data Printing Case Studies” you will get insight on how six companies, including <b>Ivy Bridge College, Hallmark Gold Crown Stores </b>and <b>Club ABC Tours </b>overcame challenging obstacles and found success through advanced VDP solutions. Here are just a few of the many takeaways you’ll learn: • How to leverage data • The importance of data verification • How to use relevant images to evoke an emotional response • How to effectively use pURLS to increase response • What formats are working • What elements you should test Today, it’s all about personalized 1-to-1 marketing. The message needs to be relevant. And, the more relevant the message is, the better the response rate. VDP turns data into dollars! <b><u>100% Money-Back Guarantee</b></u> Your order is risk-free. If you are not completely delighted with “Variable Data Printing Case Studies,” notify us within 10 days for a complete credit or refund, no questions asked. <b><u>About DirectMarketingIQ</b></u> The Research Division of the Target Publishing Group, DirectMarketingIQ (www.directmarketingiq.com) is the go-to resource for direct marketers. Publishing books, special reports, case studies, and how-to guides, it opens up a new world for those who seek more information, more ideas and more success stories in order to boost their own marketing efforts. DirectMarketingIQ has unparalleled access to direct marketing data – including the world’s most complete library of direct mail as well as promotional emails across hundreds of categories – and proudly produces content from the most experienced editors and practitioners in the industry. Variable Data Printing Case Studies

(PDF Format) Six Case Studies showcase the new sophistication and outstanding ROI of VDP campaigns. If you’re thinking about purchasing this case study collection about variable data printing (VDP), chances are you already have a pretty good idea that VDP can be a mailer’s best friend. Why? Personalized mail pieces...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: