Digital File Transfer Get Yourself Connected

A St. Louis Park, MN-based direct mail and commercial printer, Japs-Olson accepts files through a dial-up BBS and a password-protected FTP site. Customers can also transfer files through ISDN lines.

Japs-Olson installed 4-Sight’s iSDN Manager in 1996, and DAX integrated the system. The company uses a Primary Rate Interface (PRI): 23 ISDN channels with throughput of 12.5MB per minute.

“4-Sight really made it easy to transmit back and forth,” Murphy says. “DAX came in and took over the hassle of dealing with the telephone companies. The transfers are seamless, easy, and with the pure digital signal, it’s reliable.”

Worth the Price?
Still, some print buyers avoid ISDN because they fear getting locked into a technology or vendor. Others can’t justify the expense.

Yllander agrees that ISDN’s price can discourage print buyers. He points out that installing a Basic Rate Interface (BRI), a single ISDN line, can cost $2,800.

K&W operates a BRI using 4-Sight’s iSDN Manager. The company’s ISDN users tend to be larger clients. According to Yllander, smaller companies can’t always justify ISDN’s initial installation price. That’s why K&W recently plugged into Wam!Net’s digital delivery network. By becoming Wam!Net users, K&W customers gain a new option for transferring files.

Wam!Net’s basic contract starts at $250. The company charges a monthly fee based on the number of megabytes transferred. This allows an agency to bill back the costs associated with a particular job.

Atlanta-based GAC Color Graphics not only transfers megabytes with clients, it also transfers megabytes with other companies in its network. GAC Color Graphics uses a T-1 line to distribute jobs to the other five printing plants that Graphic Arts Center (GAC) owns. GAC Color Graphics connects to customers with ISDN lines. The company counts 16 connections, with at least 16 more pending.

GAC Color Graphics operates one PRI and eight BRIs. “Of the eight BRIs, four are on a 4-Sight connection, and the other four are open architecture,” says Bill Gillespie, vice president and general manager.

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