David Carey to Samir Husni: This IS What Keeps Me UP at Night!

David Carey is the eternal optimist. The president of Hearst Magazines has his fingers on the pulse of the magazine industry. His prescription for an industry’s cure was outlined in his New Year’s letter to Hearst employees in which he stressed the need and importance of both the ink on paper and the pixels on the screen new magazine media business model.

I had the opportunity to visit with Mr. Carey last week. David was generous enough to share with me on tape some of his ideas and practices regarding the magazine industry now and in the future…

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Source: Mr. Magazine.

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  • Dan Halmar

    I really like what is said here about making the massive scale work for your advantage, not as a handicap against the nimble entrepreneur who can practice guerilla tactics and take down the giant.