Conference for Publishing Executives Facing New Challenges
NEW YORK CITY–The publishing industry is experiencing a radical transformation, and publishing executives at every level face new roles and responsibilities. Everyone is trying to figure out how best to tap the new revenue potential and publishing technology out there, from custom publishing to digital editions, webcasts and RSS. Even top executives of magazine publishing companies of all sizes admit they don’t have all the answers to the media landscape right now. Nobody does, says Noelle Skodzinski, PrintMedia magazine’s editor in chief. The 2006 PrintMedia Conference & Expo has been designed to give publishing executives practical solutions they can apply today to their businesses in all of these uncharted areas.
Because of the significant changes the industry has gone through, the conference itself has evolved, introducing a brand- new Publishing Executive Management track and an entire track focusing on Online and Interactive Media for Magazines. The program content on production and workflow that has earned the conference its reputation for excellence will continue to feature leading experts from publishing companies.
Branded “Managing the Evolution,” the conference, scheduled for March 20-22 in New York City, reaches out to publishing executives who are taking on many new job responsibilities in their positions. The conference’s marketing campaign shows executives wearing a dozen name badges bearing different titles and functions, such as publisher, revenue generator, asset manager, online strategist and content integrator.
Top executives from the industry’s leading publishing organizations head the roster of speakers, including:
* William Barron, vice president, publishing director, Hearst Business Media
* Ned Borowsky, president and CEO, North American Publishing Company
* Dora Braschi Cardinale, executive vice president, print production, Martha Stewart Living Omnimedia Inc.
* Erik Cullins, associate director of digital development, Time Inc.
* Nan Forte, executive vice president, WebMD.com consumer services, editor in chief, WebMD Magazine