Concord Litho Rebranding Fundraising Division
CONCORD, NH—June 27, 2014—Concord Litho, serving the nonprofit industry for over 35 years, is proud to announce that it is rebranding its fundraising division as Concord Direct to continue to refine its focus on innovative and integrated direct response packages for fundraisers. “Our customers have always come to us for our strategy, design and production capabilities that have made their direct mail packages unique and effective in the marketplace,” said Tom Cook, president of Concord Litho. “As industry trends changed, and integrated marketing emerged as a critical donor channel, we determined it was time to establish Concord Direct to support the growing needs and complexities of these campaigns. The mission of Concord Direct is to deliver improved coordination across all marketing channels to increase net campaign performance year after year.”
Concord Direct staff, located in New Hampshire and Maryland, are highly experienced in strategy, data analytics, creative design, overseas sourcing, web development and e-marketing. As a part of Concord Litho, Concord Direct will continue to offer complete production and mailing capabilities out of its manufacturing facility located in New Hampshire, enabling customers to have quality, flexibility and attention to production detail for which the company has long been known.
Concord Direct will be showing at the DC-based Bridge to Integrated Marketing Conference in Washington, DC in July and also at the National Catholic Development Conference in Chicago this October.
About Concord Litho
Independently owned since 1958 and with annual sales of $50 million, Concord Litho is one of the top 100 printing companies in the country. Its roster of clients includes Disabled American Veterans, Salesian Missions, St. Labre Indian School, Trinity Missions and a host of other leading nonprofit organizations. Its manufacturing specialties include commercial printing, direct mail production and mailing.