• Companies with decision makers who have a low regard for green marketing tend to be those with the larger marketing budgets, especially in the budgets between $10 million and $50 million per year, where more than a quarter indicated that their decision makers held green marketing in low regard. This indicates that smaller companies may believe green marketing to be more effective than larger companies do.
To read this Print in the Mix Fast Fact and other print market research studies, go to www.printinthemix.rit.edu. Print in the Mix is a free and easily accessible clearinghouse of research on print media effectiveness, published by the Printing Industry Center at RIT and made possible by a grant from The Print Council (www.theprintcouncil.org).
Two appointments have been made at Menomonee Falls, WI-based Arandell Corp. Michael Pedersen, most recently with Vertis, has been selected as the company’s new vice president of regional sales. Todd Gawronski has joined as a national account executive. His last position was with Nahan.
The Printing Industries of the Midlands (PIM) has named Charles “Chuck” Kinzer, president and COO of Omaha Print, the recipient of the Nebraska Distinguished Printer of the Year award. Kinzer received the award at a banquet held Jan. 30 in LaVista, NE.
Franchise Services, parent company of the Sir Speedy and PIP Printing and Marketing Services franchise brands, has named Sandy Andreasen of PIP in Iowa City, IA, the recipient of the Don F. Lowe Salesperson of the Year Award. Andreasen received the award during the 2010 Sales Forum that was held in Dallas.
Proforma announced 10 new company owners within its network. New members include: Keith Abrams, Proforma Impact Print & Promo, Gilbert, SC; Tana and Bob Curtis, and Renee and Shannon Woolridge of Proforma All Star Marketing Solutions, Tucson, AZ; Suzanne Holler, Proforma Desert Promotions, Newark, TX; Peter Meyer, Proforma Meyer & Associates, Concord, CA; Suzanne and Robert Witenhafer, Proforma Arrow Solutions, Rockledge, FL; Nancy Cohen, Proforma g3 Solutions, Los Angeles; Jeffry Dunn, Proforma Apple Business Solutions, Pittsburgh; Irene Vance, Proforma iPrint Group, Calgary, AB; Scott Hendrickson, Proforma QFI Marketing Solutions, Louisville, KY; and John Lader, Proforma i.d. clare & co., Chicago.