Changing Marketplace Focus of PRIMIR Spring Meeting
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A growing concern for all firms in the print value chain is the Internet and various digital services and devices that are having a negative impact on print applications. In 2005, PRIMIR conducted a study aptly titled “Electronic Displacement of Print,” which provided an understanding of the new technologies and media that would take share from the ink and toner on paper print segments, how technology developments would impact print, and when as well as to what extent. (See Figure 1)
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