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Malloy Reaps Benefits From the ‘Oprah Effect’ —Michelson

January 2011
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This past holiday season was certainly a bountiful one for the 230-employee, family-owned printing operation. Aside from "The Book of Awakening" press runs, Malloy churned out 400,000 copies in all of two other hot sellers. One is a hard-cover book that has been featured on a popular television show; the other is on the New York Times' best-seller list. "We've actually outperformed ourselves by being able to do many print runs that exceed our stated maximums for expedited schedules," Upton reveals. Perhaps a sign that—like the name of the book—the business outlook for innovative, quick-turnaround printers like Malloy Inc. is awakening, as well.
 
Mark T. Michelson


 

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