USPS Confirms 2014 Direct Mail Promotions

The U.S. Postal Service's 2014 promotions calendar reprises popular programs with some new wrinkles aimed at increasing use of First Class, shipping, and digital technology. The biggest rate discount being offered, 15 percent, is for a spring promotion for First Class marketing pieces.

One of the bright spots in the Post Office's 2013 earnings report was the 8 percent rise in its shipping business, and one 2014 promotion offers an additional discount for exceeding a threshold for Priority Mail resulting from direct mail efforts.