UPS Store to Kick Off 'Mailbox Confessions' Campaign that Targets Small Business Owners

Continuing its two-year effort targeting small-business owners, The UPS Store next month will introduce an integrated campaign featuring UPS Store franchise owners and real business customers.

"The objective is to strengthen the relationships we have with small-business owners and highlight all the products and services we have to help small-business owners," said Michelle Van Slyke, vice president of marketing and small business solutions for The UPS Store, which has more than 4,400 U.S. locations.

In the ads, real business owners talk to UPS franchise owners about how UPS Stores are their "secret weapon" in solving business needs, from shipping to printing