Public opinion polls show that concern about the environment rises and falls based on the state of the economy and other factors, but concern about the negative impacts associated with using paper and printing continues to rise. Nothing captures the essence of these feelings more vividly than the signature line appearing at the foot of more and more e-mails: “Please consider the environment before printing this email.”
What’s implied is that digital media is the environmentally preferable choice and that print media is the environmentally destructive choice. But is it possible that digital media could be more destructive
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Go Green Profitably
Emerging Strategies: Green Printing and Sustainability
